Advertisement
FIFA has bounced back from the controversy over the issue of armbands that captains will wear during the 2022 World Cup in Qatar (November 20-December 18).
In a press release, the international body chaired by Gianni Infantino explained that its own armbands will be worn by the players, precisely to send messages of support to three United Nations agencies.
“As in every competition, FIFA will run several campaigns alongside three United Nations agencies to promote health, unity and the fight against discrimination among the billions of viewers watching Qatar 2022, all over the world. world. These initiatives are inspired by feedback from our member associations who, like FIFA, want to harness the power of football for social progress. Each day of competition will be associated with a particular message, in order to optimize the impact of the various campaigns. These will be carried out in close cooperation with partner United Nations agencies, including the United Nations Educational, Scientific and Cultural Organization (UNESCO), the World Food Program (WFP) and the World Food Organization. Health (WHO). Participating teams will be able to broadcast their own messages via the captains’ armbands. Additional content will be displayed on LED screens around the pitch, giant screens and flags in the stadiums. Finally, FIFA’s accounts on social media, media, industry players and other activities will help spread the message.”
